Changing Minds
About this work
Gardner defines leadership as the ability to change minds, using examples of various leaders (e.g., Margaret Thatcher, Mohandas Gandhi, James O. Freedman, President Bush, Tony Blair, and South Africa's Nelson Mandela.) as models for future action. He argues that we must use different intelligences to change minds in different settings and expands upon this idea by citing seven relevant factors-reason, research, resonance, representational redescriptions, resources and rewards, real-world events, and resistances.
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Edition identifiers ISBN-10 8449316448 · ISBN-13 9788449316449
Subjects
- Change (Psychology)
- Persuasion (Psychology)
- Influencia (Psicología)
- Influence (Psychology)
- Cambio (Psicología)
- Persuasión (Psicología)
- Persuasion (psychologie)
- Gedragsverandering
- Beeinflussung
- Leidinggeven
- Changement (psychologie)
- Influence (Psychologie)
Need a specific edition?2 editions available
Bibliographic details
ES-language editions of Changing Minds
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PaperbackDecember 30, 2004 · Ediciones Paidos Iberica
- Extent
- 261 pages
- Language
- Spanish
- ISBN-10
- 8449316448
- EAN-13
- 9788449316449
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External search linksEdition2004 · Paidós
- Extent
- 261 pages
- Language
- Spanish
- ISBN-10
- 8449316448
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External search links